Trade shows like APTA CSM are highly competitive environments where brands must do more than simply show up. They must capture attention, communicate clearly, and create meaningful engagement with attendees. When VALD prepared for APTA CSM, they partnered with Strike Visuals to build a custom booth solution aligned with their event goals and long term brand strategy.
This case study highlights how early collaboration, strategic planning, and intentional design helped create a booth that supported VALD’s objectives while reinforcing their brand identity.
Successful booths do not happen overnight. Months before APTA CSM, our team at Strike Visuals met with VALD to understand their goals for the event.
We discussed:
By identifying these priorities early, we were able to design a booth solution that aligned with their marketing strategy rather than simply building a display structure.
After defining VALD’s goals, we began developing booth design concepts that would:
Every design decision was intentional. Layout planning ensured clear traffic flow. Visual elements highlighted key messaging. The structure supported technology integration and product showcases without clutter.
Our team also worked closely with VALD to refine graphics and provide design support, ensuring their branding remained consistent, bold, and professional from every angle.
The final booth build was more than a display. It was a functional environment built to support:
From concept to installation, Strike Visuals handled the production process with attention to detail and quality. The booth was engineered for durability and repeated use, allowing VALD to maximize long term value beyond a single event.
At APTA CSM, VALD’s custom booth helped them stand out in a crowded environment. The space allowed their team to confidently demonstrate products, engage healthcare professionals, and reinforce their reputation as an industry leader.
By combining strategic planning, professional design, and high quality production, the booth functioned as a powerful marketing asset rather than just a physical space.
VALD’s booth is one example of how Strike Visuals helps brands find the right display solution for their goals. We work with companies of all sizes across industries to create custom branded displays for:
Our approach always begins with understanding your objectives. From there, we design and build displays that align with your event strategy, audience, and budget.
Every project includes:
At Strike Visuals, we do more than manufacture displays. We help brands think strategically about how their event presence supports long term growth and brand awareness.
Whether you are preparing for a national trade show like APTA CSM or a regional activation, our team is ready to help you create a display solution that fits your goals and elevates your presence.
If you are planning an upcoming event and want a booth built around strategy, not guesswork, we would love to start the conversation.